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A TOP GUN Sales Professional welcomes objections because they know
how to handle them without fear or stress.
You'll discover:
- Why people raise objections
- How to avoid triggering negative responses
- How to handle objections before they come up
- Why not all objections are important
- Which objections to ignore, delay, postpone or answer
- How to reduce the stress level for both yourself and your client when objections are raised
- 6 steps for handling objections
- A unique and proven System for "smoking out" the real objection
- An automatic response and proven formula for handling all objections.
You'll never fear objections again.
How To Deal With Price Buyers
Customers will always buy on price.... if you let them! Unfortunately many sales people unconsciously create price buyers;
You'll discover:
- How to postpone price discussions until after value has been established
- How to shift a price buyers' frame of reference to value for money and away from price
- How to recognise the difference between ability to pay and willingness to pay
- How to justify price with sound reasons
- How to use the TOP GUN Value For Money Formula
- How to handle all price and money objections
- How to sell against a cheaper competitor
- How to turn a higher price into an advantage
"R.O.I. Selling" - How To Sell Your Ideas as an Investment
You'll discover:
- How to identify measurable ways to increase profitability for your clients
- How to get your customers to see your product and/or service as an investment with an expected pay-off in increased revenues or decreased costs rather than as an expense. It's the professional way to sell.
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